Our client, a public healthcare provider operating about 500 small and mid-sized healthcare clinics that provide maternal and childcare services, faced multifaceted challenges.

This case study explores how our data-driven solutions addressed these challenges, revolutionizing the client's approach to healthcare services and administration.

Quality variations across clinics were hindering overall patient satisfaction

Clinics were experiencing lower footfalls compared to the addressable population in their operational areas

Public healthcare clinics faced a perception problem regarding the quality of amenities and services provided

Employees in the clinics exhibited low motivation levels, impacting their performance

Our team implemented a comprehensive data-driven approach to address the challenges faced by the client. To create this data culture within the organization, the first thing that we needed was the data itself and that too of reasonable quality. This soon became our first impediment. Data was mostly non-digital, provided very few inputs, was non-standardized and only limited insights could be drawn out of it. Therefore, we decided to take a bottoms-up approach, wherein we first introduced a digital data coluture at the clinics.

A quick workshop with the clinics helped to assess the penetration of Smartphones and capacity of the users to use Mobile Apps. Once we were certain that the majority of the workforce could be easily trained to use the Mobile Apps, we quickly configured a few important Apps on our Appverse Platform. These Apps immediately started providing us with good quality near-real digital data. This saved us time and money on procuring hardware for the clinics and developing Mobile Apps ground-up.

Introduced a centralized data platform to gather, process, and analyze real-time data from all 500 clinics. Hundred(s) of data point from multiple Apps gets consolidated near real-time onto our Data Analytics Platform which helps stakeholders at various levels to monitor and improve the key indicators. This unified data platform provides data that helps in planning infrastructure and new services in the clinics, keep track of key inventory and supplies, forecast demand and in matching demand and supply.

Users helped us to quickly develop additional features on the App that would help them in managing their. Features such as (a) getting alerts of patients who are missing critical visits (b) dashboards that helped them to track upcoming events of patients such as immunization (c) plan the workday etc. led to a significant improvement in service delivery as well.

Uniformity in service delivery has led to improved Service Quality. In a year calendar year, over 200,000 mother and children avail maternity and child care services from any of the networked 500 clinics. Higher footfalls, repeat visits have reduced the gap between the servicable and serviced population.

Data has enabled the client to launch new services e.g., abulance, transit homes. Such services has enhanced the perception about amenities and facilities.

Care and service is getting more and more personalized.